Thursday, October 15, 2009

CUTDROP is an online pop-up boutique that offers contemporary women’s and men’s apparel and accessories from a weekly host brand at low prices. Cutdrop will exclusively serve as the storefront for one participating brand each week and sell its goods on consignment. What differentiates the site from others like it is that a portion of the proceeds benefits a charity of the brand’s choice.

It is a digital offshoot of the long running, New York City nightlife event Taco Tuesday, in which employees from renowned fashion and media companies guest bar tend to benefit charities. Participating companies have included Barneys New York, Louis Vuitton, Dolce & Gabbana, W magazine, Levi’s and Adidas. So far, Taco Tuesdays has raised $15,000 for participating charities, which have included Council of Fashion Designers of America, Fresh Air Fund, American Cancer, Society and Art Start

OUR MISSION is dedicated to providing customers with up-to-the-minute, budget-friendly fashion along with the opportunity to participate in philanthropic causes. We plan to offer brands a new and inventive outlet to sell their current and past season merchandise and limited edition pieces as well as a fresh approach to supporting its favorite causes. We also strive to promote charities to a new generation of young, savvy, stylish and socially conscious consumers.

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